Assignment

Technology in the classroom

The technology industry provides the basis for chip production, information and communication systems, and computer systems. These companies serve as the developers and manufacturers of the products which drive the increasing efficiency and production of cell phones, computers, televisions, as well as other communication and information systems. It is a large industry with a vast growth potential, but it is also subject to sometimes volatile cycles, such as in the semiconductor industry. As chips continue to get smaller and globalization increases, demand for faster, more efficient technology in new and old places, will help drive the tech industry.



Semiconductors
There are several different semiconductor industries: Semiconductor - Equipment & Materials, Semiconductor - Broad Line, Semiconductor - Integrated Circuits, and Semiconductor - Foundry.
Chips, or semiconductors, make up the basis of all electronic equipment. Companies like MEMC provide the silicon wafers needed to make up the base of the semiconductor, then companies like Intel and AMD manufacture the semiconductors. Applied Materials and KLA-Tencor build the tools that actually produce and inspect the production of semiconductors.
Semiconductor Demand: The rapid progression in chip production has continually provided new streams of revenue for many tech companies. Advanced electronics such as the iPhone and the next generation game consoles have generated significant demand for companies like Applied Materials (AMAT), which is the largest manufacturer of semiconductor fabrication devices, along with Intel (INTC) and Advanced Micro Devices (AMD) whom are two of the largest semiconductor manufacturers.
The Sophistication of Chip Design: The difference in size and capacity of modern day chips compared to the recent past is incredible. The rapid progression of chip technology, as a result of Moore's Law, has allowed technology to be used in such unconventional places such as skis and athletic shoes. Advances such as the iPhone exemplify the amount of features that can be practically utilized in such a small device. The continued advancement of chip design will be a major factor in the sales of the semiconductor companies, in particular the semiconductor tool manufacturers such as Applied Materials and KLA-Tencor.

Computer Systems
The computer hardware manufacturing industry includes the production of desktops, laptops, servers, storage, processors and other computer related products. IBM and Sun operate more in the diversified computer systems industry which includes Information Technology (IT). IT is the computer based system of managing information from various sources of a company or institution. IT collects this information and stores or displays it in a practical and effective way so that companies or institutions can fully understand different streams of data.
The Need for Collaboration: Companies such as Microsoft (MSFT), Cisco Systems (CSCO), and EMC (EMC) have stressed the need for collaboration in order to successfully shift to new market trends. Consumers are demanding fast, reliable, and compatible communication and IT systmes between companies and the only way to do that is to, in some capacity, work alongside competitors. The effectiveness of these tech companies working together could greatly determine how well they adapt to the change in market trends and the future of technology.
Growth of China: Many of the tech companies are expanding into China in order to capture this growing market. Dell (DELL) made a deal with Gome Group, China's largest electronics retailer, to sell Dell computers in its stores. Sun Microsystems (JAVA) has seen substantial gain from its positions in China, making it Sun's second largest Asian market. China is a huge market and many of the tech companies are trying to build a presence in this market.